QUNIE

NEWS RELEASE

2024.06.18

QUNIE launches “Marketing Department Cost Optimization Diagnostic Service”
- Cost optimization across the sector to enhance marketing investment capacity

QUNIE CORPORATION

Tokyo, Japan – June 18 2024 – The Japanese consultancy firm, QUNIE CORPORATION (NTT DATA Group; Head office: Chiyoda-ku, Tokyo; President: Shigeki Yamaguchi; hereafter referred to as QUNIE), will start offering the "Marketing Department Cost Optimization Diagnosis Service" from June 18, 2024.

With a focus on "personnel expenses" and "advertising and publicity expenses" in the marketing department, this service involves conducting research and diagnosis on the work structure, workload and breakdown of advertising and publicity expenses, and proposing an action plan after identifying the issues to be addressed. By using this service, it will become possible to identify inefficient and unproductive operations and outsourced costs that are not leading to results in advertising and publicity expenses, making it possible to optimize departmental costs and generate marketing investment capacity.

QUNIE will continue to contribute to elevating companies’ top-line growth through a range of consulting services in the marketing and sales field.

The information such as services, specifications, and contact information contained in this release is current at the date of publication and is subject to change without notice. The plans, objectives, and other statements in this release are subject to risks and uncertainties that could cause actual results to differ from those expressed or implied by such statements.
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